Dear Candidate,

We are looking for a “MANAGER- GOOGLE SEARCH ENGINE MARKETING [SEM]”  for our reputed   Client  for the Mumbai location. 

 Job Title/Designation : Manager – Google Search Engine Marketing [SEM]

Location : Malad West, Mumbai

Reports to : Founders

Work Description:

• Accountable Google paid marketing channels – Search, Shopping, YouTube, Display, Affiliate

• RESEARCH search keywords, audiences, competitors to setup ads group

• SETUP ADS campaigns with a strong HOOK to drive CTR, traffic, conversion on the website

• SPLIT TEST of ads copies, landing pages, creatives, video content engagement

• Accountable for ROI, CPA, CPC, CPV targets for all ads spends

• ATTRIBUTION – Setup tags managers [UTM, GTM] for to track & optimize user behaviors

• RETARGET on Facebook, Instagram

• ANALYSE trends using website analytics tools (e.g. Google Analytics, Shopify)

Candidature requirements: 

•  3-5 years of hands-on experience with Google SEM paid campaigns

• Strong analytical skills and experience generating SEM reports

• Strong understanding of tracking, tagging, and pixel management.

• YouTube content marketing added plus

• Deep expertise in remarketing strategies added plus

• Highly digital tools savvy to drive performance

If interested kindly revert with your updated resume asap